Facebook content plan

## **3. Plan the 80/20 Content Mix**

### **80% Jabs (Value-Driven Content)**

1. **Educational Content:**

- Share useful tips, tutorials, or FAQs.

- Example: "Here are 5 simple hacks to boost your productivity this week!"

2. **Engaging Content:**

- Create posts that invite comments, shares, or reactions.

- Example: "What's your go-to morning routine? Comment below!"

3. **Entertaining Content:**

- Post memes, funny videos, or light-hearted stories related to your niche.

- Example: "If coffee could talk, what would it say to you this Monday morning? ☕"

4. **Inspirational Content:**

- Share quotes, personal stories, or customer success stories.

- Example: "Meet Sarah, who transformed her business with just one simple tool: [link]."

Tools

5. **Behind-the-Scenes:**

- Show the human side of your brand with team photos, process videos, or office moments.

- Example: "Here’s a sneak peek of our new product in the making!"

### **20% Right Hooks (Promotional Content)**

1. **Product Promotions:**

- Example: "Our best-selling planner is back in stock! Shop now: [link]."

2. **Exclusive Offers:**

- Example: "Limited-time deal: 20% off all products this weekend only! Click here: [link]."

3. **Event Announcements:**

- Example: "Don’t miss our live webinar this Friday! Register now: [link]."

4. **Customer Testimonials:**

- Example: "‘This product changed my life!’ – John D. Ready to try it? [link]."

4. **Carousel Posts:**

- Showcase multiple products or steps in a process.

- Example: “Swipe through to see our top 5 productivity tools!”

---

TKO Game